Disha Agrawal
Print Awards

Role: Animator, Designer This year’s PRINT Awards promo video embraces the festival’s floral theme, blending organic elegance with the structured world of print design. The visual language is centered around 2D origami-inspired flowers, symbolizing the flat, tactile nature of printed media. A delicate glass texture overlays the visuals, adding depth and a sense of refinement, reflecting the interplay between fragility and permanence in design. 

As the animation unfolds, intricate paper-like florals bloom and shift, evoking the craftsmanship behind printmaking. The crescendo of the piece reveals the entire showcase framed in a lush, floral composition, seamlessly integrating nature and design—a tribute to the creative harmony celebrated at this year’s PRINT Awards.



Process

Mindmapping and Freewriting
Storyboarding


Initial Styleframes


Final Styleframes